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tHE NORTH FACE
EMAIL DESIGN SYSTEM

Recognizing the superior capabilities of Figma, I led the initiative to transition our workflow from Photoshop to Figma. I spearheaded the process changes in collaboration with the email team and third-party developers to ensure seamless integration and adaptation to the new workflow.

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EXAMPLES

Building a comprehensive design system streamlined our team’s workflow, and eliminated ambiguity around padding, typography, and overall layout, resulting in more consistent and efficient design execution.

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